How to Slash Your Customer Acquisition Cost

Every agency, media company, broadcast station, and reseller faces a growing list of challenges that keeps them from selling products and services to local businesses successfully. One of the chief problems is the high cost of acquiring new customers. If...

Humans Versus AI: Email Marketing Trends for 2018

With 2018 around the corner, and inboxes full to the brim like overflowing cups of hot cocoa, it's time to both reflect and project with our email marketing tactics. Reflecting back on how email marketing has changed over the years up to 2017, and project...

Unearthing Hidden Gems in Private Sharing [Study]

The following is a guest post by Paul Lentz from ShareThis.  We've been stuck in an age of oversharing—and Internet users are starting to push back. Consumers are realizing that they don't always want to share their favorite content with millions of people on Twitter...